Proper strategies needed to boost aquatic exports to China (Illustrative image. Source: VNA)
HCM City (VNA) – Aquatic product exporters
should devise proper strategies to make inroads into to China – a potential but
choosy market, experts said at a workshop held in Ho Chi Minh City on August
30.
To export aquatic products to the market,
businesses must be on the list of manufacturers recognised by Chinese
authorities and their products must receive the host’s quality certificates,
said Dang Ngoc Sam Thuong, Supply Chain Manager at Amanda Foods Vietnam.
Tran Van Linh, Chairman of the Thuan Phuoc
Seafood Joint Stock Company in the central coastal city of Da Nang, China is
likely to become the largest shrimp importer of Vietnam in the future.
According to deputy director of the Vietnam
Association of Seafood Exporters and Producers (VASEP)’s Training and Trade
Promotion Centre Le Hang, Vietnam’s aquatic product export to China continued
to grow through years from 152 million USD in 2007 to 860 million USD in 2016
with strong growth recorded in shrimp and tra fish exports.
Deputy head of the Foreign Trade Department
under the Ministry of Industry and Trade Nguyen Phu Hoa said Chinese customers
prefer high-quality products.
Therefore, businesses need effective strategies
to develop their brand names, thus promoting exports to this market, he
suggested.
Yang Yong, Chairman of the managing board of the
Guangzhou Nutriera Biotechnology Co., Ltd. said Chinese consumers are willing
to pay 20-30 percent higher than normal for imported products with high
quality, safety and convenience.
Vietnam shipped 749 million USD worth of aquatic
products abroad in August, bringing the total in the first eight months of 2017
to 5.13 billion USD, up 18.1 percent from the same period last year.
According to the Ministry of Agriculture and
Rural Development, the largest buyers of Vietnamese aquatic products included
the United States, Japan, China and the Republic of Korea, accounting for 55.6
percent of total exports.
Export value to China showed the biggest
increase of 57.2 percent, followed by Japan (30.8 percent), the United Kingdom
(30.1 percent), the RoK (28.8 percent), the Netherlands (25.3 percent) and
Canada (20.7 percent).-VNA