As many as 170 enterprises are showcasing their latest products and
equipment in 250 booths at the Vietnam International Retail and
Franchise Show (VIETRF) 2014 in Ho Chi Minh City on October 30.
VIETRF is organised annually by the Korea International Trade
Association (KITA), the Korea Trade-Investment Promotion Agency (KOTRA),
KITA-owned COEX and Vietnam National Trade Fair and Advertising Company
(Vinexad), with a view to creating opportunities for retail and
franchise businesses to find partners and develop the market.
This year’s event is attended by famous brands from all over the world,
such as Subway, New Zealand Natural Premium Ice Cream, Tous Les Jours
and Gloria’s Jean.
In particular, the booths exhibiting
prestigious brands and products from the US, Italy, Malaysia, the
Republic of Korea, Thailand and Vietnam will provide business
opportunities and up-to-date market information for investors and
enterprises interested in the field.
A number of workshops are
also held during the exhibition to introduce the development trends in
the retail and franchise market in Vietnam and other foreign countries.
VIETRF 2014 will run until November 1.-VNA